Cindy Ratzlaff

Cindy Ratzlaff wants entrepreneurs to play in their genius spot and outsource the rest. CONTINUE READING

Now that the default landing tab is gone and all tabs are now “views and apps” according to Facebook, brands have an opportunity to customize the image that invites a fan to engage with a custom app. Custom images for Apps Are the New Advertising on Facebo... CONTINUE READING

by Cindy Ratzlaff By now everyone is going through the 5 stages of grief over the loss of default landing tabs as the fact that all Facebook fan pages will convert to the new Facebook Timeline for Pages Design on March 30, 2012 sinks in. Questions about the co... CONTINUE READING

It's possible for a personal brand to evolve and include a wide variety of products and services. However, adding things far afield from a brand's original DNA is best done once the brand is mature and the brand leader (YOU) is well established and has a stro... CONTINUE READING

Facebook lets high profile users share their personal profile updates with non-friends through the subscribe button and opens an interesting new opportunity for marketers on Facebook. CONTINUE READING

Twitter is the amplifier of a social media marketing campaign—shouting out provocative sound bites and abbreviated teasers. Cindy Ratzlaff shares five social media tools to save time, aggregate, document and utilize the power of Twitter for brand messaging ... CONTINUE READING

The Entrepreneurial formula goes something like this.  Identify a need in the market, conceptualize the product or service to fill that need, price it to move, test the market interest in your product and either go back to the drawing board or launch. The suc... CONTINUE READING

Social media bookmarking and commenting on blog posts is an important part of creating a highly visible brand presence on the internet. Cindy Ratzlaff explains it all to you. CONTINUE READING

ICANN domain name land grab begins. CONTINUE READING

Adding Twitter timesaving tips, tools and techniques to your social media toolkit will help you spread your brand message to the widest possible audience. CONTINUE READING