Cindy Ratzlaff

UPublishU, a new educational day hosted by BookExpo America will feature a keynote presentation on June 3rd in New York City by Brand New Brand You President, Cindy Ratzlaff entitled "Do This, Not That: The Social Media Roadmap for Authors." CONTINUE READING

Stephen King's new eBook was released today, a week ahead of the on sale date, to a select 1,000 people identified by Klout.com as highly influential in science fiction, Stephen King and other unnamed areas. CONTINUE READING

Traditional marketing and publicity opportunities for books are rapidly becoming scarce as Oprah exits network television and national morning shows more regularly use in-house correspondents instead of author experts. This means authors and publishers need t... CONTINUE READING

The book is written and ready to publish. So how do you and your publisher spread the word, create excitement and ultimately drive people to take the action of purchasing and reading the book? These days a well-rounded social media strategy must include Twit... CONTINUE READING

You’ve got a great idea for a book, have created an outline, done your research and you’re ready to find an agent and sell your book to Random House.  Having been one of the people who sits at the table, reads your manuscript, proposal or outline ... CONTINUE READING

Children's literacy advocate, Kathy Kinney, portrays Mrs. P, the magical librarian in a charming and award-winning series of webisodes. CONTINUE READING

Authors and businesses are making mistakes when using Facebook that could cause their profiles to be shut down. CONTINUE READING

Steve Duno and his dog Flavio Veteran non-fiction author Steve Duno has 18 published books under his belt and offers a seasoned author’s perspective on what it takes to promote your work.  His newest book, Last Dog on the Hill: The Extraordinary Life of Lou... CONTINUE READING

This week I’m launching a new blog series called Five Questions with the Expert.  Each week we’ll look behind the scenes at how an expert in the field of book and or magazine publishing is bringing his or her work to a wider audience, and hopeful share so... CONTINUE READING

Time to publish content that way consumers want to receive it. CONTINUE READING