Cindy Ratzlaff

Discover and hone your brand voice to maximize the impact your marketing messages have with potential customers and clients. The 5 entrepreneurial marketing and branding voices are a starting point to determining your strategy. CONTINUE READING

Marketing and Self-Improvement | 14 books to inspire and motivate as well as offering solid strategies for success in business and in life. CONTINUE READING

I had the wonderful experience of serving on a panel at the November 7th Self-Publishing Book Expo in New York, speaking about online book marketing. I promised to post my powerpoint and here it is. I hope this information is useful to authors and writers as... CONTINUE READING

Brand strategy includes maximizing the visibility of your product in all of your consumer touch points. You can promote your book or speaking events on Facebook by creating a custom tab right on your Facebook Fan page. It’s easy with an application called ... CONTINUE READING

Note:  Since the publication of this article in January of 2009, Facebook has discontinued their support of FBML.  Facebook no longer allows you to add an FBML box to the left hand side of your Fan Page. Take your Social Media Image Seriously Your Facebook®... CONTINUE READING