Cindy Ratzlaff

Willie Jolley, courtesy of the author In his State of the Union address on Tuesday evening, President Obama declared keeping the “American Dream” alive to be “the defining issue of our time.” At a time when a large percentage of the working po... CONTINUE READING

Cindy Ratzlaff offers small business owners and entrepreneurs a simplified beginners guide to using social media to create a digital footprint for themselves and their business. CONTINUE READING

Cindy Ratzlaff, of Brand New Brand You, reminds entrepreneurs and business owners to think about themselves as they are busy closing out the books on 2011 and allocating human and financial resources for 2012. CONTINUE READING

What do successful business owners and entrepreneurs do to raise their game and up their chances of success during that difficult start up year? Cindy Ratzlaff interviews six successful start ups to find out. CONTINUE READING

Fourth Quarter is a key time for entrepreneurs; a time to look back at what worked and what didn't and to plan for the coming fiscal year. It's also a time to look honestly at our mistakes. CONTINUE READING

It's possible for a personal brand to evolve and include a wide variety of products and services. However, adding things far afield from a brand's original DNA is best done once the brand is mature and the brand leader (YOU) is well established and has a stro... CONTINUE READING

GroSocial gives Cindy Ratzlaff a backstage preview of their new Customizer Enterprise tool for Facebook fan pages that will have big brands cheering. CONTINUE READING

Twitter is the amplifier of a social media marketing campaign—shouting out provocative sound bites and abbreviated teasers. Cindy Ratzlaff shares five social media tools to save time, aggregate, document and utilize the power of Twitter for brand messaging ... CONTINUE READING

The Entrepreneurial formula goes something like this.  Identify a need in the market, conceptualize the product or service to fill that need, price it to move, test the market interest in your product and either go back to the drawing board or launch. The suc... CONTINUE READING

ICANN domain name land grab begins. CONTINUE READING