Cindy Ratzlaff

ICANN domain name land grab begins. CONTINUE READING

Adding Twitter timesaving tips, tools and techniques to your social media toolkit will help you spread your brand message to the widest possible audience. CONTINUE READING

Traditional marketing and publicity opportunities for books are rapidly becoming scarce as Oprah exits network television and national morning shows more regularly use in-house correspondents instead of author experts. This means authors and publishers need t... CONTINUE READING

The virtuous marketing circle is a strategy for repurposing valuable original content in multiple formats to reach a wider audience. CONTINUE READING

Every entrepreneur is really an improvisational artist. He or she works with new clients or customers and new situations all the time. Entrepreneurs need to be quick on their feet, flexible in their ideas and creative in their leadership. Everything I know abo... CONTINUE READING

The millionaires of ABC's hit show Secret Millionaire have lessons to teach entrepreneurs. Here are six strategies employed by the successful stars of Secret Millionaire. CONTINUE READING

Happy 5th Birthday Twitter.  In just five short years, Twitter has completely revolutionized communications, marketing, branding and news. We now produce a billion tweets per week. We’re alerted to breaking news, disasters, celebrity deaths, political unres... CONTINUE READING

Facebook has made some changes to the advertising platform and you now have some new options when creating ads.  I’m particularly excited about the drop down menu that allows you to choose to have people who click on the ad land on any one of your custo... CONTINUE READING

Twitter lists are a powerful and under utilized building and visibility strategy for branding, marketing and connecting with your ideal customer or client. Here are 11 easy to follow steps to start using Twitter lists strategically. CONTINUE READING

Avoid the malls and the post office by sending clients, friends and family a digital application, the ideal last minute holiday gift . They can be downloaded, enjoyed instantly and they provide fun, information or function throughout the year.  Demonstrate yo... CONTINUE READING