Cindy Ratzlaff

by Cindy Ratzlaff By now everyone is going through the 5 stages of grief over the loss of default landing tabs as the fact that all Facebook fan pages will convert to the new Facebook Timeline for Pages Design on March 30, 2012 sinks in. Questions about the co... CONTINUE READING

UPublishU, a new educational day hosted by BookExpo America will feature a keynote presentation on June 3rd in New York City by Brand New Brand You President, Cindy Ratzlaff entitled "Do This, Not That: The Social Media Roadmap for Authors." CONTINUE READING

Willie Jolley, courtesy of the author In his State of the Union address on Tuesday evening, President Obama declared keeping the “American Dream” alive to be “the defining issue of our time.” At a time when a large percentage of the working po... CONTINUE READING

Twitter is the amplifier of a social media marketing campaign—shouting out provocative sound bites and abbreviated teasers. Cindy Ratzlaff shares five social media tools to save time, aggregate, document and utilize the power of Twitter for brand messaging ... CONTINUE READING

ICANN domain name land grab begins. CONTINUE READING

Adding Twitter timesaving tips, tools and techniques to your social media toolkit will help you spread your brand message to the widest possible audience. CONTINUE READING

Traditional marketing and publicity opportunities for books are rapidly becoming scarce as Oprah exits network television and national morning shows more regularly use in-house correspondents instead of author experts. This means authors and publishers need t... CONTINUE READING

The virtuous marketing circle is a strategy for repurposing valuable original content in multiple formats to reach a wider audience. CONTINUE READING

Every entrepreneur is really an improvisational artist. He or she works with new clients or customers and new situations all the time. Entrepreneurs need to be quick on their feet, flexible in their ideas and creative in their leadership. Everything I know abo... CONTINUE READING

The millionaires of ABC's hit show Secret Millionaire have lessons to teach entrepreneurs. Here are six strategies employed by the successful stars of Secret Millionaire. CONTINUE READING