Cindy Ratzlaff

Most authors do not want to become affiliate marketers, spending time promoting other people’s products for a percentage of any sales generated.  It seems time consuming and slightly unseemly.  But those same authors, writers, speakers and entrepreneur... CONTINUE READING

7 easy types of blogs or blogging strategies that will help you achieve maximum visibility for your brand, which is you. CONTINUE READING

Catcher in the Sky's Lisa Gordon Lisa Gordon spent two decades at the top of her field in advertising sales for newspapers and magazines like Time, Real Simple, Prevention and Entertainment Weekly. When her industry took a particularly hard hit as the eco... CONTINUE READING

If you are struggling to nail down your keywords and floundering to solidify your core brand message, there is a free brand development tool available to you right now.  The tool polls millions of users and aggregates a succinct list of key words and phrases ... CONTINUE READING

Building brand loyal consumers means engaging with and listening to those fans and followers who have invested their time in you. CONTINUE READING

Unless you’ve been living in a cave or just emerged from a year-long biosphere experiment, you’re aware of the hype over Twitter and the scramble to figure out either how you can use it to grow your business or how you can ignore it and still not be left b... CONTINUE READING

You don't need to break the bank to create buzz about your business. There are many low-cost, fun ways to stand out from the crowd and build a loyal customer base. These 7 publicity ideas will work for small and large business alike and are easy to execute. CONTINUE READING