Cindy Ratzlaff

Don't let time mismanagement leave you hard-boiled A while ago in a fit of frustration over the fact that I may need to join Bejeweled Anonymous and that I check my Facebook stream more often than my e-mail, I posted an old school luddite time management t... CONTINUE READING

7 easy types of blogs or blogging strategies that will help you achieve maximum visibility for your brand, which is you. CONTINUE READING

Each individual post on Twitter has a unique URL. You can find it by mousing over the date and time stamp on the lower left hand corner of a tweet. These are Google indexed and therefore every tweet you post is read by Google as fresh, unique content and ele... CONTINUE READING

Business communications have changed from brand to customer to customer ABOUT the brand. CONTINUE READING

Time to publish content that way consumers want to receive it. CONTINUE READING

Building brand loyal consumers means engaging with and listening to those fans and followers who have invested their time in you. CONTINUE READING

Social Media Marketing is only one part of an overall marketing and branding strategy. Plan your time investment wisely and in direct proportion to your other marketing plans. CONTINUE READING

The Top Ten Things Book Publicists Want Authors to Know includes the collective wisdom of book marketing and publicity veterans John G. Ekizian and Cindy Ratzlaff. CONTINUE READING

Recession marketing and brand messaging should view the bacon craze as a trend. CONTINUE READING

Unless you’ve been living in a cave or just emerged from a year-long biosphere experiment, you’re aware of the hype over Twitter and the scramble to figure out either how you can use it to grow your business or how you can ignore it and still not be left b... CONTINUE READING