Cindy Ratzlaff

Twitter Supercharged Twitter has rolled out a new featured called “Who to Follow,” that has the potential to supercharge your efforts to build an influential and interested following. Take a look at the right side of your Twitter homepage and you&#... CONTINUE READING

7 easy types of blogs or blogging strategies that will help you achieve maximum visibility for your brand, which is you. CONTINUE READING

Some very simple visibility strategies are overlooked and forgotten but can go a long way to jump starting your social currency.  An important visibility strategy for your brand is to continually add reliable, actionable information to your website and social... CONTINUE READING

Everybody Wins! USA National Executive Director Rich Greif Everybody Wins! USA is a national literacy and mentoring non-profit organization whose use of social media to spread their message has been very impressive.  Non-profits, like small businesses, author... CONTINUE READING

Camilla Kitty Painting Camilla d’Errico is a popular lowbrow painter with a burgeoning career in comics as well.  Camilla first launched her website in 2005, complete with a small online store.  She was going to a few conventions every year to meet fan... CONTINUE READING

Building brand loyal consumers means engaging with and listening to those fans and followers who have invested their time in you. CONTINUE READING

Creating a cross platform marketing strategy will increase your brand visibility and save you money. CONTINUE READING

The Top Ten Things Book Publicists Want Authors to Know includes the collective wisdom of book marketing and publicity veterans John G. Ekizian and Cindy Ratzlaff. CONTINUE READING

Authors and publishers can use cost effective teleseminars to market books, increase sales and raise brand awareness for house authors. CONTINUE READING

Your Brand Strategy and Marketing Review Time is now. Now is the time to evaluate the success or failure of your 2009 plan and set your goals for 2010. CONTINUE READING