Cindy Ratzlaff

Business communications have changed from brand to customer to customer ABOUT the brand. CONTINUE READING

Using timesaving social media tips, applications and programs will free you from spending too much time marketing and too little time creating. CONTINUE READING

Creating a cross platform marketing strategy will increase your brand visibility and save you money. CONTINUE READING

The Top Ten Things Book Publicists Want Authors to Know includes the collective wisdom of book marketing and publicity veterans John G. Ekizian and Cindy Ratzlaff. CONTINUE READING

Authors and publishers can use cost effective teleseminars to market books, increase sales and raise brand awareness for house authors. CONTINUE READING

Oprah Winfrey's show can make a book into a bestseller. What do author's need to think about before submitting their book to Oprah? CONTINUE READING

Should there be ethical standards for Social Media Marketing and Publicity? I'd like to capture your thoughts for a future blog in hopes of promoting a wider discussion on this topic. CONTINUE READING

Take your Social Media Image Seriously Your Facebook® profile and your Facebook® Fan Page are two key social media touch-points for connecting with potential clients. Creating your on-line funnels in a variety of social mediums helps people find you and cl... CONTINUE READING

Social Media can be a boon for your brand or it can drain the life out of your day. Here are some simple guidelines for jumpstarting your social media presence without wanting to jump off a bridge. CONTINUE READING

You don't need to break the bank to create buzz about your business. There are many low-cost, fun ways to stand out from the crowd and build a loyal customer base. These 7 publicity ideas will work for small and large business alike and are easy to execute. CONTINUE READING